Agricultural equipment sales allowed during lockdown level 4!
The government published new regulations on 12 May with regards to car sales. According to the Government Gazette (see the download button below), a “car” refers to any vehicle designed or adapted for propulsion or haulage on a road by means of fuel, gas or electricity or any other means. This includes Passenger Cars (PCs), Light Commercial Vehicles (LCV), Medium Commercial Vehicles (MCV), Heavy Commercial Vehicles (HCV), Extra Heavy Commercial Vehicles (XHCV), inclusive of buses, motorcycles, trailers, caravans, agricultural or any other implement designed or adapted to be drawn by such car.
Agricultural Equipment sales will be handled in a phased approach. Phase one will allow dealerships to operate at 30% capacity, phase two at 60% capacity, and phase three at 100% capacity.
Based on statistics from the AgriMag website, we’ve seen an increase in the following brands over the last two weeks:
- Massey Ferguson
- New Holland
We’ve also seen an increase in searches in the following categories:
- Egg Incubators
- Agricultural Trailers
- Livestock (cattle, chickens and goats)
- Tillage Equipment
- Tractors (mostly Massey Ferguson)
AgriMag has also seen a 13.99% increase in leads during the last 2 weeks, which clearly shows that businesses are ready to purchase and that the opening of commercial vehicle sales in level 4 will definitely have a positive impact on the South African economy.
Since competition in the commercial vehicle sales industry will be tight, we would like to remind dealers that online marketing is now more important than ever. Making sure that people know about your dealership and its offerings/promotions is crucial, and Truck & Trailer is geared to help dealerships across South Africa with cost-effective online marketing solutions.